Regardless of the root cause,
in order for organizational change to be effective, it needs to stick
and be sustainable. Organizations that can make changes faster, better,
easier, and cheaper will have the competitive advantage. Rallying
your organization’s workforce behind change can be a challenge.
The most common obstacle to successful change is human resistance.
Often people’s first reaction to the prospect of using a new
business application, reporting to a new manager, or doing their
work in a new way is to resist it. Anticipating potential resistance,
assessing its threat to your change, and figuring out how to reduce
the resistance is what change management is all about.